Sans Normal Inmad 3 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Dexa Pro' by Artegra; 'Avenir Next Paneuropean' by Linotype; 'DIN Next', 'DIN Next Cyrillic', and 'DIN Next Paneuropean' by Monotype; 'TT Hoves Pro' by TypeType; and 'Marble' by URW Type Foundry (names referenced only for comparison).
Keywords: posters, headlines, packaging, kids media, logos, playful, cheerful, chunky, friendly, cartoon, fun display, approachability, high impact, handmade feel, brand personality, rounded, bulbous, soft corners, irregular, bouncy.
A heavy, rounded sans with thick, pillowy strokes and softly blunted terminals. Curves dominate the construction, with slightly uneven contours that give the outlines a hand-cut, organic feel rather than a mechanically perfect geometry. Counters are compact and often asymmetrical, and joins swell gently, producing a lively, bouncy rhythm. Overall spacing is generous enough for display use, while the dense stroke mass keeps the texture dark and attention-grabbing.
Best suited to short display settings where impact and personality matter: posters, headlines, playful branding, packaging, and kids-oriented or entertainment graphics. It can also work for logo wordmarks and social graphics, especially when a friendly, informal tone is desired.
The letterforms read as upbeat and approachable, with a toy-like softness and a mischievous, cartoon energy. The subtle irregularity adds warmth and personality, keeping the tone casual and informal rather than corporate or technical.
The design appears intended to deliver maximum visual punch with a warm, humorous character, combining rounded shapes and slight irregularity to feel handmade and approachable. It prioritizes charm and presence over strict precision, making it ideal for expressive display typography.
Round characters like O, Q, and 8 appear especially inflated, while diagonals and arms (such as in K, R, and Z) keep a softened, rubbery feel. The figures and punctuation in the sample text maintain the same chunky silhouette, supporting bold, high-impact headlines.