Sans Contrasted Idgu 10 is a very bold, wide, medium contrast, upright, normal x-height font.
Keywords: headlines, posters, branding, packaging, titles, playful, retro, friendly, punchy, chunky, impact, approachability, retro display, bold branding, high visibility, rounded, soft corners, geometric, compact counters, heavy terminals.
A heavy, compact sans with broad proportions and softly rounded corners throughout. Strokes are thick with subtle contrast and smooth, slightly squarish curves that give bowls and counters a tight, sturdy feel. The lowercase shows single‑storey forms (notably a and g) with simplified construction and short, blocky terminals; apertures in letters like c and e are relatively small. Uppercase shapes are bold and stable, with geometric structure and occasional angled joins (as in K, M, N, V, W) that stay consistent with the overall chunky rhythm. Numerals follow the same robust logic, with rounded forms and strong, simplified silhouettes.
Best suited for display settings where impact and personality matter: headlines, posters, brand marks, packaging, and short titles. It can also work for large-size UI or signage where a friendly, high-contrast silhouette is desired, but it will be less comfortable for long reading due to its dense, dark color.
The overall tone is upbeat and approachable, combining a retro poster sensibility with a contemporary, friendly solidity. Its dense black shapes and rounded geometry feel energetic and confident rather than formal, making it read as fun and attention-grabbing.
The design appears intended as a bold, characterful sans for attention-first typography, pairing geometric foundations with softened corners and slightly contrasted strokes to keep the tone warm and playful while remaining highly legible at display sizes.
At text sizes the tight counters and small apertures can darken the texture, while at display sizes the distinctive chunky curves and softened corners become the main character. The wide set and heavy weight create strong horizontal presence, and the punctuation and basic symbols shown (e.g., ampersand, question mark) match the same bold, simplified styling.