Sans Contrasted Fifa 5 is a very bold, wide, high contrast, upright, normal x-height font.
Keywords: headlines, posters, packaging, logos, signage, playful, friendly, chunky, retro, loud, display impact, approachability, retro flavor, brand voice, legibility, rounded, compact, blunt, soft corners, bubbly.
A heavy, rounded sans with compact counters, soft corners, and a distinctly chunky silhouette. Strokes are thick with visible modulation: curves swell while joins and terminals stay blunt and squared-off, creating a lively, slightly uneven rhythm across the alphabet. The forms lean geometric overall, with broad bowls (B, P, R) and wide circulars (O, Q) contrasted by sturdy verticals and short crossbars; spacing reads generous for such dense letterforms, helping the shapes stay legible at display sizes. Numerals are similarly weighty and rounded, with simple, poster-like construction and strong figure presence.
This design performs best in headlines and short display copy where its dense shapes and rounded contrast can read as intentional personality. It suits posters, packaging, and branding marks that need a friendly but forceful presence, and it can work well for signage and labels when set with ample tracking and line spacing.
The font projects a cheerful, approachable tone with a bold, attention-grabbing voice. Its rounded geometry and chunky contrast feel retro and playful, suited to energetic branding rather than reserved editorial typography.
The design intent appears to be a high-impact display sans that combines geometric simplicity with soft, rounded shaping and noticeable stroke modulation. It aims to feel approachable and fun while remaining bold enough for standout titles and brand-forward applications.
Uppercase and lowercase maintain a consistent, thick-set color, with single-storey lowercase forms and simplified details that prioritize impact over fine typographic nuance. The contrast is most noticeable in curved letters and diagonals, where strokes flare and taper subtly, adding warmth to an otherwise blocky build.