Sans Normal Omlas 7 is a bold, normal width, low contrast, upright, normal x-height font.
Keywords: headlines, branding, posters, signage, packaging, modern, friendly, confident, clean, straightforward, display impact, brand clarity, approachable modernity, high legibility, rounded, geometric, solid, high-clarity, compact.
This typeface is a heavy, rounded sans with smooth, geometric construction and minimal stroke modulation. Curves are broad and even, while terminals are clean and largely squared-off, creating a sturdy, compact silhouette. Counters are open and consistent across letters, and the overall rhythm is steady, with simple, unembellished forms and clear joins. Numerals share the same solid, rounded logic, with generous bowls and uncomplicated shapes that keep them legible at display sizes.
Best suited for headlines, posters, signage, and brand marks where a sturdy, friendly sans can carry visual weight. It also fits packaging and promotional graphics that need high-impact, highly readable letterforms, especially in short phrases or large-scale applications.
The overall tone is modern and approachable, combining a friendly roundness with a firm, emphatic presence. It reads as practical and confident rather than delicate, making it feel suitable for direct communication and bold messaging.
The design appears intended to deliver a contemporary, no-nonsense sans voice with softened geometry for approachability. Its consistent curves and simplified detailing prioritize clarity and punch, aiming for strong presence in display typography while remaining easy to read.
The design leans toward geometric clarity: circular characters (like O and 0) are near-elliptical and stable, and diagonals (like V, W, X) are crisp without appearing sharp. In text settings, the strong weight and compact spacing create dense, impactful lines, suggesting it will perform best when given ample size and breathing room.