Sans Faceted Beru 2 is a very bold, normal width, low contrast, upright, tall x-height font visually similar to 'PODIUM Sharp' and 'PODIUM Soft' by Machalski, 'Cleodify' by Namara Creative Studio, 'Address Sans Pro' by Sudtipos, and 'Winner Sans' by sportsfonts (names referenced only for comparison).
Keywords: posters, headlines, sports, packaging, signage, industrial, athletic, retro, authoritative, stencil-like, maximum impact, rugged display, brand voice, geometric cohesion, blocky, compressed, angular, faceted, ink-trap.
A heavy, block-based sans with planar, faceted shaping that replaces smooth curves with clipped corners and shallow chamfers. The silhouettes are compact and sturdy, with squared terminals, tight apertures, and occasional notches that read like ink traps or cut-ins. Counters tend to be small and rectangular, and bowls are built from straight segments that create a subtly mechanical rhythm. Lowercase forms are large and robust, keeping the set visually dense and highly uniform across words and lines.
Best suited to display roles where bold texture and tight counters help create punch: posters, headlines, event graphics, and sports or team-style branding. It can also work well for packaging, labels, and large-format signage where a rugged, industrial voice is desirable. Longer text will read more comfortably with generous size and spacing due to the dense forms and compact apertures.
The overall tone is tough and workmanlike, with a confident, no-nonsense presence. Its faceted geometry and dense blackness evoke industrial labeling, sports identity, and retro display typography. The feel is energetic and slightly aggressive, favoring impact over delicacy.
The design appears intended to deliver maximum impact through sturdy block shapes and a distinctive faceted construction. By standardizing clipped corners and notched joins, it aims for a cohesive, mechanical personality that holds up in high-contrast applications and attention-grabbing titles.
The face maintains strong consistency in its angled corner treatment across rounds (like O/C/G) and in its squared, cut-away joins on letters such as K, R, and S. Numerals follow the same clipped, compact construction, producing a cohesive display system with high visual weight and strong shape recognition at large sizes.