Sans Superellipse Firum 8 is a very bold, very wide, low contrast, italic, normal x-height font visually similar to 'Ambatah' and 'FX Ambasans' by Differentialtype, 'Syd' by Haiku Monkey, 'Gemsbuck 01' by Studio Fat Cat, and 'Beachwood' and 'Hyperspace Race' by Swell Type (names referenced only for comparison).
Keywords: sports branding, racing graphics, gaming titles, posters, headlines, futuristic, sporty, tech, aggressive, dynamic, high impact, speed cue, modernize, tech aesthetic, brand stamp, oblique, rounded corners, squared bowls, extended, compact counters.
A heavy, oblique sans with extended proportions and a distinctly squared-yet-rounded construction. Many curves resolve into softened corners and rounded-rectangle bowls, giving the forms a superelliptical feel rather than purely circular geometry. Strokes are uniform and dense, with compact internal counters and broad horizontals that emphasize speed and forward motion. Terminals are mostly blunt and engineered, and the overall rhythm is tight, with letterforms designed to read as a cohesive, high-impact block.
Best suited to display typography where impact and motion are priorities: sports and motorsport identities, gaming and esports branding, tech product hero text, and promotional posters. It also works well for UI or HUD-style labels when used at larger sizes with ample tracking for clarity.
The font conveys a fast, assertive tone associated with motorsport, athletics, and sci‑fi interface graphics. Its slanted stance and wide footprint suggest motion and urgency, while the rounded-square detailing keeps it feeling modern and manufactured rather than brutalist. Overall it feels confident, energetic, and contemporary.
The design intention appears to be a modern, speed-driven display sans that merges squared industrial geometry with softened corners for a sleek, high-tech finish. It aims for maximum presence and recognizability in short words and bold statements, maintaining consistent, engineered shapes across letters and numerals.
Uppercase shapes are particularly geometric, with rounded-rectangle O/Q forms and angular diagonals that reinforce a streamlined, aerodynamic look. The numerals follow the same system, appearing sturdy and display-oriented, and the spacing in the sample text reads intentionally tight for impact at larger sizes.