Sans Superellipse Hakow 1 is a bold, normal width, monoline, upright, normal x-height font visually similar to 'ATF Poster Gothic' by ATF Collection, 'Charles Wright' by K-Type, 'B52' by Komet & Flicker, and 'Kimberley' by Typodermic (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, sportswear, techy, industrial, futuristic, sporty, utilitarian, impact, clarity, modernity, systematic, squared, rounded corners, geometric, compact, stencil-like openings.
A geometric sans built from squared, superellipse-like forms with generously rounded corners and consistent stroke weight. Curves resolve into flat terminals and tight-radius joins, producing a compact, engineered silhouette. Counters are mostly rectangular or pill-shaped, and many letters use small open notches and cut-ins that keep interiors clear at heavy weight. The overall rhythm is blocky and stable, with wide caps, short apertures, and a deliberate, modular feel across letters and numerals.
Best suited to display applications where strong geometry and compact forms are an asset: headlines, posters, logos, product and tech packaging, and sports or automotive branding. It can also work for short UI labels, dashboards, or on-screen titles where a sturdy, high-contrast silhouette is needed.
The tone is modern and technical, with a confident, equipment-label directness. Its squared geometry and controlled rounding suggest contemporary technology, motorsport, and sci‑fi interfaces rather than friendly or literary settings. The notched details add a slightly aggressive, performance-oriented edge.
The design appears intended to deliver a bold, contemporary voice through rounded-rectangular construction and strict stroke consistency. The small notches and squared counters look purpose-built to preserve legibility and visual separation inside dense shapes while maintaining a cohesive, modular system.
Distinctive square counters and rounded-rectangle bowls unify the design across uppercase, lowercase, and figures. The lowercase stays robust and simplified, leaning toward signage clarity over handwriting nuance, while numerals share the same squared, padded construction for consistent texture in UI or display lines.