Sans Superellipse Kego 3 is a very bold, wide, low contrast, italic, normal x-height font visually similar to 'Double Back' by Comicraft, 'Mesquin' by MuSan, and 'Dark Sport' by Sentavio (names referenced only for comparison).
Keywords: headlines, sports branding, posters, apparel, packaging, sporty, assertive, dynamic, modern, technical, impact, speed, branding, display, compact, blocky, squared, rounded corners, oblique.
A heavy, oblique sans with squared, superellipse-like bowls and consistently rounded corners. Letterforms are built from broad strokes with minimal modulation, producing a dense, high-impact texture and strong horizontal presence. Counters are compact and often rectangular or rounded-rectangular, with frequent chamfered cuts on terminals and joins that reinforce a machined, angular rhythm. The overall silhouette is tight and controlled, favoring sturdy geometry over calligraphic nuance.
Best suited for bold headlines, sports and motorsport-style branding, posters, and punchy marketing graphics where speed and impact matter. It also works well on apparel and packaging that benefit from compact, durable letterforms and a strong slanted stance, rather than extended reading.
The tone is fast and forceful, with an aerodynamic slant and rugged shapes that read as competitive and energetic. Its compact counters and squared curves feel technical and performance-oriented, giving it a contemporary, industrial confidence.
The design appears intended to deliver a modern, performance-driven display voice using squared-round geometry and cut terminals to suggest motion and toughness. The oblique angle and compact interior spaces prioritize immediacy and visual punch in large sizes.
Capitals and figures lean on clipped terminals and inset counters, helping maintain clarity at display sizes while keeping a cohesive, engineered look. The numerals match the letterforms’ squared-round construction and oblique momentum, supporting attention-grabbing headlines and number-heavy settings.