Sans Superellipse Hidak 5 is a very bold, normal width, low contrast, upright, tall x-height font visually similar to 'Korolev' by Device, 'Geogrotesque Condensed Series' and 'Geogrotesque Sharp' by Emtype Foundry, 'Fester' by Fontfabric, and 'Neusa Neu' by Inhouse Type (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, friendly, punchy, modern, confident, playful, impact, approachability, modernity, clarity, bold branding, rounded, soft corners, compact, blocky, geometric.
A heavy, geometric sans with rounded-rectangle construction and soft corners throughout. Curves are broad and stable, terminals are blunt, and counters tend toward squarish ovals, giving the alphabet a compact, sturdy texture. Proportions favor a tall lowercase with short ascenders, and the overall rhythm is tight and emphatic, especially in text where the weight creates strong horizontal blocks and clear word shapes.
Best suited for large, attention-getting settings such as headlines, posters, and bold brand statements where its dense weight and softened geometry can carry personality. It also fits packaging and signage that benefits from a friendly, contemporary look and strong silhouette.
The font reads bold and approachable rather than severe, pairing a modern, utilitarian structure with softened geometry. Its rounded squareness gives it a contemporary, slightly playful tone that feels energetic and promotional, while still remaining straightforward and legible at display sizes.
Designed to deliver maximum impact with minimal fuss: a bold, geometric voice that stays approachable through rounded-square forms and blunt terminals. The emphasis appears to be on strong visibility and a cohesive, modern texture for display typography.
Round characters (like O/C/G) are noticeably superelliptical, and many joins and corners are eased, which reduces sharpness and adds warmth. Numerals are similarly robust and simplified, matching the letterforms’ compact, poster-ready presence.