Slab Square Uggah 10 is a light, normal width, low contrast, italic, normal x-height font.
Keywords: editorial, book text, magazines, literary, quotations, scholarly, classic, measured, refined, readable italic, editorial tone, classic authority, warm slab, slab serif, bracketed, oldstyle, calligraphic, bookish.
This typeface is an italic slab serif with gently bracketed, rectangular serifs and a steady, even stroke texture. The letterforms show moderate slant, open counters, and a slightly calligraphic construction, with curved joins and soft transitions that keep the slabs from feeling mechanical. Uppercase proportions read traditionally serifed and structured, while the lowercase has a lively rhythm with clear differentiation between similar shapes. Numerals appear lining and proportional, matching the serifed, slightly angled flow of the letters.
Well suited to editorial typography such as magazine features, essays, book interiors, and pull quotes where an italic voice is needed without losing structure. It can also serve for refined branding accents, invitations, or packaging that benefits from a classic slab-serif signature.
Overall it conveys an editorial, literary tone—formal without feeling stiff. The slab serifs add authority and stability, while the italic movement brings a more expressive, narrative voice suited to sophisticated reading environments.
The design intention appears to blend the dependable presence of a slab serif with the expressive cadence of an italic, creating a text-forward style that reads as both cultivated and practical. It looks aimed at comfortable long-form reading while offering enough character for emphasis and display moments.
Spacing appears comfortable and consistent, producing an even gray in text. Terminals stay crisp and squared-off through the serifs, but the curves and brackets introduce warmth, balancing sturdiness with readability in continuous setting.