Slab Square Uggah 7 is a regular weight, wide, low contrast, italic, normal x-height font.
Keywords: book design, editorial, magazines, headlines, pull quotes, bookish, academic, measured, retro, readable italic, classic voice, sturdy emphasis, text focus, bracketed serifs, calligraphic, open counters, diagonal stress, crisp.
This typeface is a slanted serif with sturdy slab-like feet and a generally low-contrast, even stroke color. Serifs read as squared and confident, often with slight bracketing, and terminals stay clean rather than tapered. Proportions are on the wider side with generous inner space, giving many letters open counters and a calm rhythm. The italic is built with a clear forward lean and subtle calligraphic shaping (notably in the curved letters and the flowing lowercase), while keeping the overall construction firm and stable.
It suits editorial typography where an italic voice is needed for emphasis, quotations, or section openers, and it can also carry short headlines or pull quotes with a classic flavor. The wide set and open forms make it comfortable for medium-to-large text sizes in print-oriented layouts.
The tone feels editorial and literary—serious without being severe. Its slanted stance adds motion and emphasis, suggesting traditional publishing, academic notes, or classic correspondence rather than contemporary tech minimalism.
The design appears intended to deliver a confident italic companion with slab-serif solidity—combining a traditional, readable structure with enough forward-leaning energy to signal emphasis and narrative voice.
Capitals are assertive and structured, while the lowercase brings more personality through curved joins and a gently varied cursive logic. Figures are clear and traditional, with the same sturdy serif vocabulary, helping text feel cohesive across headings and numerals.