Sans Normal Ifdud 11 is a regular weight, normal width, low contrast, italic, normal x-height font visually similar to 'Northpole' by 38-lineart, 'Newhouse DT' by DTP Types, 'Helvetica Now' by Monotype, 'SK Reykjavik' by Salih Kizilkaya, 'Nimbus Sans Round' by URW Type Foundry, and 'Artico Soft' by cretype (names referenced only for comparison).
Keywords: branding, packaging, posters, social media, children’s media, friendly, casual, playful, approachable, energetic, human warmth, informality, cheerfulness, motion, rounded, soft terminals, monoline, slanted, bouncy rhythm.
A rounded, monoline sans with a consistent rightward slant and softly finished terminals. Curves are generous and smooth, giving bowls and counters a slightly inflated, friendly feel, while straight strokes remain subtly tapered by curvature rather than contrast. Proportions are lively and somewhat irregular from glyph to glyph, producing a variable, handwritten-like rhythm; the digit set follows the same rounded, slanted construction and stays visually cohesive with the letters.
Works well for branding, packaging, posters, and social graphics where a friendly, informal tone is desired. It can also fit children’s media, casual retail signage, and short headings or taglines that benefit from an energetic, approachable texture.
The overall tone is informal and upbeat, with a warm, personable voice that reads as conversational rather than corporate. Its slanted stance and soft shapes add motion and charm, creating a playful, easygoing impression suited to friendly messaging.
Likely designed to capture a handwritten-italic flavor within a clean sans framework, balancing simple construction with a lively, personable rhythm. The emphasis appears to be on warmth, readability at display sizes, and a playful character without ornate detailing.
Uppercase forms keep a simplified, rounded geometry, while lowercase shapes lean more toward a casual pen-drawn sensibility, reinforcing an everyday, human feel. The slant is steady across the set, and the spacing and widths vary enough to avoid a rigid, engineered texture.