Sans Normal Semar 1 is a regular weight, normal width, low contrast, upright, normal x-height font.
Keywords: ui text, brand identity, packaging, editorial, signage, friendly, modern, approachable, clean, casual, soften modernism, friendly clarity, everyday readability, rounded, soft terminals, monoline, open apertures, humanist.
A clean sans with monoline strokes and generously rounded terminals throughout, giving forms a soft, continuous feel. Curves are smooth and near-circular, while verticals stay straight and steady; corners (where present) are eased rather than sharp. Proportions are balanced with a moderate cap height and a clearly legible lowercase; counters are open and spacing feels even, producing an airy rhythm in words and sentences. Numerals follow the same softened construction, with consistent stroke weight and rounded joins.
Well-suited to interface typography and product experiences where a calm, welcoming tone is desired. It also fits branding, packaging, and editorial layouts that need a modern sans with softer edges, and can work in signage or labels where clarity and even rhythm matter.
The overall tone is friendly and contemporary, with a mild, personable character rather than a stark technical one. Rounded endings and open forms keep it approachable and informal without turning into a novelty style.
The design appears intended to provide a contemporary sans-serif with softened geometry that stays highly legible while feeling warmer than a purely geometric neutral. Its consistent stroke behavior and rounded terminals suggest a focus on smooth on-screen rendering and an approachable brand voice.
Distinctive round dots and softened stroke endings reinforce the cohesive, “pillowed” geometry across the set. The sample text shows stable texture at larger sizes, with smooth curves and clear interior spaces that help maintain readability.