Sans Normal Atkez 3 is a regular weight, normal width, low contrast, upright, normal x-height font.
Keywords: ui text, body text, editorial, branding, signage, clean, contemporary, approachable, neutral, friendly, versatility, readability, neutrality, warmth, humanist, open apertures, large counters, soft curves, even rhythm.
A clean, modern sans with gently tapered strokes and subtly flared terminals that add a faint humanist warmth without becoming decorative. Curves are smooth and broadly drawn, with large counters and open apertures that keep forms airy and readable. The overall rhythm is even and calm, with rounded joins and a consistent stroke presence that stays steady across straight and curved elements. Numerals follow the same understated logic, with simple silhouettes and clear differentiation at text sizes.
It suits interface copy, product text, and general-purpose body typography where clarity and a low-key personality are needed. The steady proportions and open counters also work well for editorial layouts and practical signage, and it can support understated branding that aims for modern, trustworthy communication.
The tone is neutral and contemporary with a friendly, unobtrusive voice. Its soft shaping and open forms make it feel approachable rather than strictly technical, while remaining restrained enough for serious editorial or interface use.
The design appears intended as a versatile workhorse sans that balances neutrality with a touch of warmth. Its open, readable construction and modest shaping suggest a focus on everyday text performance across print and screen contexts.
Uppercase forms read crisp and stable, while lowercase shapes lean toward a humanist construction, giving paragraphs a natural texture. The sample text shows comfortable word shapes and spacing, supporting sustained reading without visual noise.