Sans Superellipse Hunew 1 is a very bold, narrow, low contrast, upright, normal x-height font visually similar to 'Campione Neue' and 'React BTL' by BoxTube Labs, 'Mercurial' by Grype, and 'Obvia Condensed' by Typefolio (names referenced only for comparison).
Keywords: headlines, posters, branding, signage, packaging, industrial, assertive, sporty, compact, utilitarian, space saving, high impact, strong legibility, geometric cohesion, condensed, blocky, rounded corners, square counters.
A compact, heavy sans with a squared-off, superellipse construction: rounded-rectangle bowls, mostly flat terminals, and broad, even strokes. Curves are simplified into boxy rounds, creating tight, rectangular counters and a sturdy silhouette. Spacing and proportions favor efficiency, with tall, condensed capitals and similarly compact lowercase; joins and corners stay consistent, giving the face a uniform, engineered rhythm.
Best suited to headlines and short phrases where impact and compactness matter—posters, sports or event graphics, bold branding, and attention-heavy packaging. It can also work for signage or labels where a dense, sturdy letterform helps text stay legible at a distance.
The overall tone is forceful and no-nonsense, with a slightly retro, workmanlike feel. Its compressed massing and squared curves read as sporty and industrial, designed to grab attention quickly and hold it.
The design appears intended to deliver maximum visual weight in minimal horizontal space, using rounded-rectangle geometry to keep the forms cohesive and contemporary. It prioritizes punchy readability and a consistent, engineered texture over fine detail.
Numbers are bold and tightly drawn, matching the uppercase’s vertical emphasis and maintaining clear, blocklike shapes at display sizes. The design’s consistent corner rounding keeps the heavy forms from feeling harsh, while still preserving a strong, stamped presence.