Sans Superellipse Hidom 7 is a very bold, very narrow, low contrast, upright, normal x-height font visually similar to 'Miura' by DSType, 'Larrikin' by HeadFirst, and 'Rebellion' by Umka Type (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, industrial, poster-ready, condensed, assertive, utilitarian, space-saving, high impact, display clarity, modern utility, brand presence, blocky, rectilinear, rounded corners, compact, high-impact.
A compact, heavy sans with tall proportions and strongly condensed letterforms. Strokes are monolinear and terminate in squared ends with subtly rounded corners, giving curves a rounded-rectangle feel rather than true circles. Counters are tight and often vertically oriented, producing a dense, economical texture in words. The lowercase uses mostly single‑storey forms with sturdy stems and minimal modulation, while uppercase maintains a rigid, architectural rhythm with controlled, enclosed shapes.
Best suited to headlines and short bursts of copy where density and impact are desirable, such as posters, branding wordmarks, packaging fronts, and wayfinding or signage. It can also work for data-rich labels or UI headings when space is limited, though the tight counters suggest using ample size and breathing room for longer passages.
The overall tone is forceful and functional, leaning toward an industrial and display-minded voice. Its compressed width and solid weight create a sense of urgency and authority, with a clean, no-nonsense personality that reads as modern and workmanlike.
The design appears intended to maximize impact within narrow widths, prioritizing a strong vertical rhythm and a compact footprint. Rounded-rectangle curves and uniform stroke weight aim for a clean, contemporary industrial look that remains consistent across uppercase, lowercase, and numerals.
Curved letters (like C, G, O, Q) keep a squared-off silhouette, and diagonals (K, V, W, X, Y) appear steep and compact, reinforcing the vertical emphasis. Numerals are equally condensed and sturdy, matching the cap height and maintaining consistent visual color in mixed alphanumeric settings.