Sans Superellipse Hurob 6 is a very bold, normal width, monoline, upright, normal x-height font visually similar to 'Korolev' by Device, 'Posting Sans' by K-Type, 'DIN 2014' by ParaType, and 'TT Commons™️ Pro' by TypeType (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, bold, punchy, friendly, sporty, retro, impact, clarity, modernity, approachability, blocky, rounded, compact, geometric, soft corners.
A heavy, geometric sans with rounded-rectangle construction and consistently softened corners. Strokes are uniform and dense, with compact counters and tight apertures that create a strong, poster-like silhouette. Round letters such as O/C/G lean toward superelliptical forms, while straight-sided letters (E/F/H/N) maintain crisp verticals and squared terminals. Lowercase shapes are sturdy and simplified, with a single-storey a and g and short, robust joins; numerals are similarly blocky and high-impact.
Best suited for short-form display settings—headlines, posters, logos, packaging, and bold UI moments like section headers or tiles. It can work for brief emphatic copy, but the dense forms and tight apertures may feel heavy in long paragraphs.
The overall tone is confident and approachable: bold enough for attention-grabbing headlines, yet softened by rounded geometry that keeps it friendly rather than aggressive. It suggests contemporary sports/athletic branding and retro-industrial signage at the same time, delivering a direct, energetic voice.
The design appears intended to deliver maximum impact with a clean, geometric system: simplified letterforms, uniform stroke weight, and rounded-rectangle curves that feel modern and manufactured. It prioritizes strong silhouettes and consistent rhythm for branding and attention-first typography.
In text, the weight and compact counters make it most comfortable at larger sizes, where its rounded details and strong rhythm read clearly. The family keeps a consistent, engineered look across uppercase, lowercase, and figures, with minimal flourish and a focus on solid shapes.