Sans Normal Lobuj 18 is a very bold, wide, low contrast, italic, normal x-height font visually similar to 'BD Megatoya' by Balibilly Design, 'Akzidenz-Grotesk Next' by Berthold, 'Urania' by Hoftype, 'Applied Sans' by Monotype, 'Crique Grotesk' and 'Manifestor' by Stawix, and 'TT Norms Pro' by TypeType (names referenced only for comparison).
Keywords: headlines, posters, sports branding, packaging, logo concepts, sporty, energetic, modern, punchy, assertive, impact, momentum, headline emphasis, modern branding, display clarity, oblique, rounded, compact apertures, blocky, high impact.
A heavy, oblique sans with broad proportions and compact internal counters. Strokes are uniformly thick with minimal contrast, and terminals are clean and mostly blunt, producing a solid, poster-ready texture. Curves are generously rounded (notably in O/C/G and the bowls of b/p/d/q), while diagonals and joins stay sturdy and simplified for clarity at large sizes. Overall spacing reads tight and efficient, with a consistent, weighty rhythm across letters and numerals.
Best suited to headlines, posters, and other display applications where strong presence and motion are desired. It works well for sports branding, energetic campaigns, packaging callouts, and bold UI/hero text where the slanted stance can reinforce speed and emphasis.
The italic slant and dense, dark color give the face a fast, athletic feel with a confident, no-nonsense voice. Its rounded geometry softens the aggression just enough to keep it friendly, landing in a contemporary, performance-oriented tone often associated with sports and bold branding.
Designed to deliver maximum impact with a forward-leaning stance and simplified, rounded construction. The intent appears to prioritize strong silhouette, immediate readability at large sizes, and a modern, energetic typographic voice.
Uppercase forms are compact and strong, with a notably circular O and a Q that uses a short, curved tail. Numerals match the letterforms in mass and roundness, keeping the set cohesive in headlines and large typographic statements.