Script Hohy 10 is a very bold, narrow, low contrast, italic, short x-height font.
Keywords: headlines, logos, packaging, posters, branding, retro, friendly, playful, nostalgic, casual, expressive display, vintage sign feel, friendly branding, bold emphasis, brushy, rounded, swashy, looped, soft terminals.
This script face uses heavy, rounded strokes with a consistent, low-contrast brush-pen feel. Letterforms lean forward and are built from smooth, continuous curves with prominent entry/exit strokes and occasional swashy terminals. Counters are compact and forms are slightly condensed, giving the line a dense, cohesive texture while keeping curves open enough for clarity. The uppercase set is more ornamental, with larger loops and curled terminals, while the lowercase is simpler and more rhythmic for continuous reading; numerals follow the same rounded, handwritten logic.
Best suited to short to medium display settings where the thick, flowing strokes can be appreciated—such as logos, product packaging, posters, menus, and social graphics. It can also work for emphasis in quotes or pull-captions, especially when paired with a restrained sans or serif for body text.
The overall tone is upbeat and personable, with a vintage sign-painting character. Its soft curves and generous flourishes suggest warmth and informality, making it feel inviting rather than formal or austere. The bold, brushy presence adds confidence and a touch of mid-century nostalgia.
The design appears intended to deliver a bold, legible brush-script look with a friendly, retro flavor. It prioritizes strong silhouette and expressive terminals to create instant personality in display typography, while keeping the lowercase structure regular enough for readable phrases and taglines.
The capitals carry distinct, decorative silhouettes that can stand alone as initials, while the lowercase maintains a steady, connected flow. Round forms (like O, Q, and g) emphasize loops and enclosed shapes, and the punctuation and figures visually match the script’s stroke weight and curvature for cohesive set dressing.