Serif Normal Mobat 7 is a regular weight, wide, high contrast, upright, normal x-height font.
Keywords: headlines, editorial, magazines, branding, packaging, classic, authoritative, refined, formal, elegance, authority, editorial polish, premium tone, headline impact, bracketed, crisp, sculpted, calligraphic, display-leaning.
This serif typeface has crisp, tapered serifs and pronounced stroke contrast, with thick verticals and hairline horizontals that create a sharp, sculpted texture. Curves are smooth and controlled, with bracketed joins and pointed terminals that read as precise rather than soft. Proportions are on the broader side, giving capitals and figures ample presence, while the lowercase maintains steady rhythm and clear word shapes. Numerals show the same contrast-driven drawing and look suited to prominent settings.
Well-suited to headlines, decks, pull quotes, and other editorial typography where contrast and crisp detailing are an asset. It also fits brand identities and packaging that aim for a premium, classic voice, and can work for short passages or captions when set with comfortable size and spacing.
The overall tone feels editorial and classical, projecting authority and polish. Its high-contrast modeling and clean finishing bring a refined, fashion-and-magazine sensibility, while still retaining a bookish formality that reads as traditional rather than experimental.
The design appears intended to deliver a conventional serif voice with elevated contrast and sharper finishing, balancing traditional letterforms with a more glamorous, display-leaning presence. It prioritizes strong silhouette and refined detail for impactful typography in print and brand-forward contexts.
At larger sizes the hairlines and sharp serifs become a defining feature, lending a bright, elegant sparkle to headings. The design’s breadth and contrast make it feel more at home when it can breathe, especially in mixed-case settings where the capitals provide strong structure.