Serif Normal Pokay 5 is a bold, wide, very high contrast, upright, normal x-height font.
Keywords: headlines, editorial, book covers, posters, packaging, classic, authoritative, dramatic, formal, strong presence, classic tone, editorial impact, refined detail, bracketed, teardrop terminals, sculpted, swashy, ball terminals.
A robust serif design with pronounced stroke contrast and generously bracketed serifs that flare into wedge-like feet. Curves are full and sculpted, with teardrop and ball-like terminals appearing in several lowercase forms, lending a slightly calligraphic finish to otherwise sturdy, upright construction. Counters are moderately tight and the overall color is dense, while the rhythm stays steady across text despite noticeable width variation between glyphs. Uppercase shapes read stately and broad, and the numerals share the same high-contrast, strongly serifed structure for a consistent page texture.
Best suited to headlines, subheads, and short to medium passages where its dense color and sharp contrast can be appreciated. It can work well for editorial layouts, book or magazine titling, and brand applications such as packaging that benefit from a traditional yet attention-getting serif voice.
The tone is classic and editorial, combining traditional book-serf familiarity with a more dramatic, display-leaning punch. It feels authoritative and formal, suited to contexts that want heritage and confidence rather than neutrality.
The design appears intended to modernize a conventional text-serif foundation by amplifying contrast, weight, and terminal detail for stronger presence. It aims for a confident, classic typographic voice that remains readable while adding decorative refinement.
In the text sample, the heavy verticals and crisp contrast create strong word shapes and emphatic emphasis at larger sizes. The combination of broad proportions and lively terminals gives headings a slightly swashy, poster-like character while still remaining recognizably conventional.