Sans Superellipse Kehy 1 is a very bold, normal width, low contrast, italic, normal x-height font visually similar to 'Akzidenz-Grotesk' by Berthold; 'Newhouse DT' by DTP Types; 'Helvetica', 'Neue Helvetica', and 'Neue Helvetica Paneuropean' by Linotype; 'Corpus Gothic' by T-26; and 'Nimbus Sans Novus' by URW Type Foundry (names referenced only for comparison).
Keywords: headlines, posters, sportswear, branding, packaging, sporty, assertive, energetic, modern, punchy, impact, speed, modernity, display, slanted, rounded, compact, blocky, smooth.
A heavy, slanted sans with compact, rounded-rectangle (superellipse) construction and uniformly thick strokes. Counters are tight and apertures tend toward closed, giving letters a dense, high-impact silhouette. Terminals are clean and softly rounded rather than sharp, while joins and bowls keep a controlled, engineered curve. The overall rhythm feels condensed in the white space even when letter widths vary, with sturdy, upright stems and consistently weighty diagonals.
Best suited to headlines, posters, and branding where a strong, forward-leaning voice is needed. It works well for sports and fitness identities, promotional graphics, packaging callouts, and any display setting that benefits from compact, high-contrast-in-impact letterforms. For longer text, larger sizes and generous spacing help preserve clarity.
The tone is fast and forceful, with an athletic, action-oriented feel. Its smooth rounding keeps it from feeling harsh, but the dense shapes and forward slant still read as confident and emphatic. Overall it suggests motion, urgency, and a contemporary, performance-driven attitude.
The design appears intended as a bold, streamlined display italic that delivers maximum impact with minimal stylistic noise. By combining heavy stroke weight with rounded, superellipse geometry, it aims for a modern, athletic look that stays clean and reproducible across prominent applications.
Uppercase forms look especially blocky and stable, while lowercase and numerals maintain the same stout, rounded logic for consistent color in text. The strong weight and narrow interior spaces make it most effective when given room to breathe, as tight setting can amplify its already dense texture.