Sans Normal Mudov 11 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Squad' by Fontfabric, 'Avenir Next Paneuropean' by Linotype, 'American Auto' by Miller Type Foundry, and 'Aksen' by Tokotype (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, friendly, confident, playful, punchy, modern, display impact, approachability, clarity, modern branding, rounded, soft corners, compact, chunky, clean.
A heavy, rounded sans with compact proportions and softly squared terminals. Curves are full and circular while joins stay sturdy, giving counters a slightly tight, dense feel at larger sizes. Strokes are broadly even with minimal modulation, and the overall rhythm is blocky yet smooth thanks to consistent corner rounding and generous bowl shapes.
Best suited to headlines, posters, and branding where a strong, friendly presence is needed. The dense, rounded forms also work well for packaging and signage, especially in short phrases or display settings where impact and warmth are priorities.
The font reads upbeat and approachable, with a bold, friendly voice that feels contemporary and energetic. Its rounded construction softens the mass, making the tone playful rather than aggressive while still projecting confidence and impact.
The likely intention is a bold display sans that balances maximum legibility with a softened, approachable character. By combining chunky geometry with rounded details, it aims to deliver high impact without feeling harsh.
The design emphasizes solid silhouettes and simplified letterforms, producing strong word shapes that hold together well in short bursts. Numerals share the same rounded, weighty construction, supporting a cohesive look across alphanumerics.