Sans Normal Kumas 13 is a bold, wide, low contrast, italic, normal x-height font visually similar to 'Brooklyn' by Designova, 'Aspira' by Durotype, 'URW Form' by URW Type Foundry, and 'Moucha' by Vibrant Types (names referenced only for comparison).
Keywords: headlines, posters, branding, sports, packaging, modern, dynamic, sporty, confident, energetic, impact, momentum, clarity, modernity, oblique, geometric, clean, rounded, punchy.
This is a heavy, oblique sans with broad proportions and smooth, compact curves. Strokes are largely uniform with minimal modulation, producing a solid, even color in text. Terminals are clean and mostly straight-cut, while bowls and counters stay open and rounded; the overall geometry favors simple circular/elliptical construction. Uppercase forms read sturdy and stable, while the lowercase shows a single-storey “a” and “g” and a straightforward, contemporary skeleton. Numerals are similarly robust and clear, with generous interior space and consistent stroke behavior across the set.
Best suited to display roles such as headlines, posters, and bold brand statements where its weight and oblique rhythm can carry the layout. It can also work well for sports and event graphics, packaging callouts, and attention-grabbing UI moments where a modern, emphatic voice is desired.
The slanted stance and strong weight create a forward-leaning, energetic tone that feels contemporary and action-oriented. It projects confidence and immediacy, with a friendly smoothness from its rounded curves rather than sharp severity.
The design appears intended to deliver a modern, high-impact sans that stays smooth and legible while leaning into speed and momentum. Its construction prioritizes simple geometry and consistent stroke weight to maintain clarity at large sizes and in bold typographic hierarchies.
The pronounced rightward slant and wide set make word shapes feel expansive, with strong emphasis on diagonals in letters like A, K, V, W, X, and Y. Spacing appears designed to keep counters from clogging at heavy sizes, supporting clean readability in short bursts of text.