Serif Normal Pomuj 7 is a bold, wide, high contrast, upright, normal x-height font.
Keywords: headlines, editorial, posters, book covers, branding, authoritative, classic, formal, dramatic, strong hierarchy, classic flavor, display impact, traditional readability, bracketed, calligraphic, crisp, robust, oldstyle.
A robust serif with pronounced stroke contrast and crisp, bracketed serifs. The letterforms show a slightly calligraphic feel in the modulation and terminals, paired with sturdy vertical stems and broad capitals. Curves are generous and full, counters are open, and the overall rhythm is steady, giving text a dark, emphatic color. Lowercase proportions feel traditional, with clear joins and tapered endings that keep the heavy weight from looking blunt.
This face suits editorial headlines, magazine display, and book-cover typography where a strong serif voice is desired. It can also support short to medium passages when a dense, authoritative text color is acceptable, and works well for branding applications that benefit from a classic, traditional impression.
The tone is classic and editorial, projecting authority and seriousness with a touch of vintage bookishness. Its strong contrast and substantial serifs create a confident, headline-ready presence while still reading as a conventional text serif.
The design appears intended to deliver a conventional serif structure with heightened contrast and a heavier presence, balancing readability with a more emphatic, display-leaning impact. It prioritizes confident shapes, crisp serifs, and a dark typographic color for strong typographic hierarchy.
Capitals are broad and monumental, and the numerals are similarly weighty, lending a cohesive, poster-like solidity. The design’s contrast and sharp finishing details suggest careful attention to silhouette clarity at larger sizes, where the modulation and serifs become part of the personality.