Sans Normal Ekreh 4 is a light, normal width, medium contrast, italic, normal x-height font.
Keywords: editorial, branding, packaging, magazines, subheads, elegant, modern, refined, calm, modernize, add motion, editorial tone, refined emphasis, humanist, calligraphic, slanted, open counters, crisp terminals.
A slanted sans with smooth, gently modulated strokes and a humanist, calligraphy-informed construction. Curves are round and open, with generous apertures in letters like c, e, and s, and an overall rhythm that feels airy rather than compact. Terminals tend to be clean and slightly tapered, while joins stay smooth and unobtrusive, giving the alphabet a polished, continuous flow. Uppercase forms are restrained and balanced, and the lowercase maintains clear differentiation and steady spacing for text setting.
Well-suited to editorial typography, magazine layouts, and brand systems that need a clean sans with added motion and polish. It can work effectively for subheads, pull quotes, and short-to-medium text where the italic stance adds emphasis while keeping a modern, readable texture.
The tone is refined and contemporary, with a subtle italic energy that reads as poised rather than aggressive. It suggests sophistication and clarity—more editorial and expressive than purely utilitarian—while still staying clean and approachable.
The design appears intended to combine sans-serif cleanliness with a more human, handwritten slant, offering an expressive companion for contemporary layouts. Its open shapes and controlled modulation aim for readability while providing a distinctly elegant voice.
The figures share the same slanted, rounded logic as the letters, favoring smooth curves and clear silhouettes. Overall color on the page is light and even, with enough stroke modulation to add personality without turning into a highly stylized display look.