Sans Normal Uhgom 14 is a bold, normal width, high contrast, upright, normal x-height font visually similar to 'Beatrice Deck' and 'Beatrice Headline' by Monotype and 'Genera Grotesk' by Wahyu and Sani Co. (names referenced only for comparison).
Keywords: headlines, branding, posters, magazine, packaging, modern, editorial, confident, clean, stylish, display impact, brand voice, graphic signature, editorial tone, crisp, geometric, smooth, compact, arched.
A heavy, high-contrast sans with smooth, round bowls and crisp, straight-sided stems. Curves tend toward near-circular geometry (notably in C/O/Q and the numerals), while horizontals and verticals land with clean, squared terminals. Proportions feel slightly compact with generous interior counters that keep the dark weight readable; the lowercase shows a single-storey a and g, and many joins/shoulders (r, n, m) are simplified and sturdy. Diagonals are sharp and stable (V/W/X), and the overall rhythm is even, with a clear hierarchy between thick stems and finer connecting strokes.
Best suited to display typography: headlines, editorial spreads, brand wordmarks, and posters where its weight and contrast can carry the layout. It can also work for short subheads and packaging callouts, especially when a clean modern feel is desired; the delicate hairline details suggest avoiding very small sizes where those accents may disappear.
The tone is contemporary and assertive, balancing minimal, geometric construction with enough contrast to feel refined rather than purely utilitarian. It reads as polished and fashion-aware, giving headlines a confident presence without becoming ornate.
The design appears intended to deliver a modern, geometric sans voice with a premium edge—using strong, rounded forms for clarity and presence, then adding selective hairline cuts to create a recognizable, editorial-style character.
Several glyphs feature distinctive fine hairline cuts or notched details (visible in forms like Q, M/N/W, and some numerals), adding a subtle graphic signature that becomes more noticeable at larger sizes. The numerals are bold and rounded with strong silhouettes, supporting impactful display settings.