Sans Normal Adbab 7 is a regular weight, normal width, low contrast, italic, normal x-height font visually similar to 'Mirai' by GT&CANARY, 'Daikon' by Pepper Type, 'Neue Reman Sans' by Propertype, 'Santral' by Taner Ardali, 'Mundial Narrow' by TipoType, 'Segment' by Typekiln, and 'Glot' and 'Glot Round' by Wordshape (names referenced only for comparison).
Keywords: branding, ui text, headlines, posters, packaging, modern, friendly, dynamic, clean, approachable, contemporary clarity, friendly tone, forward motion, versatile emphasis, rounded, geometric, oblique, open apertures, soft corners.
A slanted, rounded sans with smooth, geometric construction and evenly weighted strokes. Curves are generous and circular, with open counters and clean terminals that avoid sharp calligraphic tapering. The italic angle is consistent across caps, lowercase, and figures, producing a steady forward rhythm. Proportions read balanced rather than condensed, with clear differentiation between similar forms and straightforward, utilitarian numerals.
Well suited to contemporary branding systems, UI and app typography, and marketing materials that benefit from a clean but personable voice. The slanted construction makes it especially effective for emphasis, subheads, pull quotes, and poster-style lines where a sense of motion and immediacy is desirable.
The overall tone is modern and approachable, with a gentle softness from the rounded forms and a lively, forward-leaning energy from the slant. It feels contemporary and friendly rather than formal, projecting clarity and ease in both headlines and short passages.
Likely designed to provide a versatile italicized companion voice with a geometric, rounded character—prioritizing clear silhouettes, smooth rhythm, and a friendly contemporary feel for everyday design use.
Spacing appears comfortably open in running text, helping maintain legibility despite the continuous oblique stance. Rounded bowls and shoulders give the design a cohesive, polished texture, while the capitals remain simple and uncluttered for strong, clean word shapes.