Print Emwe 2 is a very bold, narrow, medium contrast, upright, normal x-height font visually similar to 'Newhouse DT' by DTP Types, 'Knockout' by Hoefler & Co., and 'Murs Gothic' by Kobuzan (names referenced only for comparison).
Keywords: posters, headlines, packaging, stickers, merchandise, playful, rugged, bold, casual, handmade, attention grab, handmade feel, rugged charm, display impact, blocky, condensed, rounded, inked, roughened.
A heavy, condensed print style with compact proportions and simplified, blocky construction. Strokes are thick with slightly softened corners, and many terminals show subtle roughening that reads like inky wear or stamped texture rather than clean geometric edges. Curves (C, O, S) are broadly rounded but kept tight, while counters are small and sturdy, giving the letters a dense, poster-ready silhouette. The rhythm is mostly consistent but with small irregularities in edges and joins that preserve a drawn, imperfect finish.
Best suited to short, high-impact text such as posters, headlines, product packaging, stickers, and merchandise where strong silhouettes carry the message. The dense, chunky forms and subtle roughness help it hold attention in branding accents, labels, and casual display compositions, especially at larger sizes where the textured edges can be appreciated.
The font projects a loud, friendly energy with a handmade, slightly gritty character. It feels informal and attention-seeking—more like painted signage or a worn rubber stamp than polished corporate typography. The overall tone is approachable and fun, with a toughened texture that adds attitude.
The design appears intended to deliver maximum visual impact with a handmade, slightly distressed finish—capturing the feel of stamped or brushed lettering while remaining legible and compact. It emphasizes bold presence and personality over precision, aiming for an energetic, informal display voice.
Uppercase forms are particularly compact and rectangular, while lowercase stays simple and sturdy with a straightforward, workmanlike feel. Numerals match the weight and texture, keeping the same compressed stance and worn edges, which helps the set feel cohesive in display settings.