Sans Normal Okrub 2 is a bold, wide, low contrast, upright, normal x-height font visually similar to 'Glence' by Nine Font, 'Mazzard' by Pepper Type, 'Gilmer' by Piotr Łapa, and 'Primeform Pro' and 'Turis' by Punchform (names referenced only for comparison).
Keywords: headlines, branding, posters, signage, packaging, modern, friendly, clean, confident, neutral, clarity, modern branding, display impact, neutral utility, geometric, rounded, high legibility, crisp, even rhythm.
A heavy, geometric sans with even stroke weight and large, open counters. Curves are clean and circular, while joins and terminals feel decisively cut, producing a crisp, contemporary silhouette. Proportions are generous with broad rounds and steady spacing, giving the alphabet a stable, readable rhythm across both uppercase and lowercase. Numerals match the overall sturdiness, with smooth bowls and clear internal shapes that hold up well at display sizes.
This font is well suited to headlines and short-to-medium display copy where a strong, clean presence is needed. It can work effectively for branding and packaging due to its confident weight and friendly geometry, and it should remain clear in signage or UI-style callouts when set with comfortable spacing.
The tone is modern and approachable, balancing firmness with friendly roundness. Its solid weight and uncluttered forms convey clarity and confidence without feeling overly technical or austere.
The design appears intended as a contemporary, geometric workhorse for impactful display typography—prioritizing clarity, consistency, and a straightforward, modern voice with approachable rounded forms.
Round letters (like O, C, G, and e) emphasize circular construction, and the overall texture stays consistent line to line in the sample text. The design avoids decorative gestures, relying on clean geometry and strong silhouettes for impact.