Sans Superellipse Ugrih 7 is a very bold, very narrow, low contrast, italic, normal x-height font visually similar to 'Peridot Latin' and 'Peridot PE' by Foundry5, 'Cairoli Classic' and 'Cairoli Now' by Italiantype, 'Early Edition JNL' by Jeff Levine, and 'Fixture' by Sudtipos (names referenced only for comparison).
Keywords: headlines, posters, sports branding, packaging, signage, sporty, urgent, loud, dynamic, retro, attention, speed, compression, impact, headline-first, condensed, oblique, blocky, rounded, impactful.
A condensed, heavy oblique sans with compact proportions and a tightly packed rhythm. Strokes stay largely monolinear, with rounded-rectangle (superellipse-like) counters and softened corners that keep the mass from feeling brittle. Terminals are clean and blunt, and curves are drawn with a slightly squared-off tension, producing sturdy bowls and apertures. The numerals and capitals read as sturdy, poster-oriented shapes with a forward slant and firm vertical emphasis.
This font is well suited to headlines, posters, and promotional layouts where immediacy and impact matter. It can work effectively for sports branding, event graphics, packaging callouts, and bold signage, especially when set at medium-to-large sizes with generous tracking. It is less optimal for long-form text, where the dense texture can reduce comfort and differentiation.
The overall tone is forceful and kinetic, with a forward-leaning stance that suggests speed and emphasis. Its chunky, compressed silhouettes convey urgency and confidence, leaning into a classic headline-and-signage energy often associated with athletic and promotional messaging. The rounded geometry tempers the aggression, keeping it bold but approachable.
The design appears intended to deliver maximum visual punch in a compressed footprint, pairing a strong oblique stance with rounded, squared-off curves for a modernized athletic display feel. Its geometry aims for quick recognition and strong silhouette contrast against the page, prioritizing presence and momentum over delicacy.
In the sample text, the strong slant and dense letterforms create a dark typographic color, so spacing and line breaks become important for clarity. The condensed width helps fit long phrases, but the heavy strokes and tight internal spaces favor larger sizes and short bursts of copy over extended reading.