Sans Normal Nobab 10 is a very bold, wide, low contrast, upright, normal x-height font visually similar to 'BR Segma' and 'BR Sonoma' by Brink and 'Segment' by Typekiln (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, confident, friendly, punchy, modern, playful, impact, clarity, modernity, approachability, simplicity, geometric, blocky, compact, rounded, heavy.
A heavy, geometric sans with broad proportions and compact internal counters. Strokes are monolinear and optically sturdy, with rounded bowls and clean, straight terminals that keep the silhouette crisp. Curves tend toward circular construction (notably in O, o, and 0), while diagonals and joins remain blunt and stable, producing an even, poster-like color across lines. Lowercase forms are simple and robust with single-storey a and g, and the overall spacing reads generous enough to keep the dense weight from clogging at display sizes.
Best suited for display typography such as headlines, posters, branding marks, packaging, and signage where strong presence and quick legibility are needed. It can also work for short UI labels or callouts when a firm, friendly emphasis is desired, but its dense weight makes it less ideal for long-form reading at small sizes.
The font projects a bold, straightforward voice that feels contemporary and approachable. Its rounded geometry and thick strokes give it a friendly punch—energetic rather than aggressive—well suited to attention-grabbing, upbeat messaging.
Designed to deliver maximum visual impact with simple, geometric letterforms and a consistent, solid typographic color. The intent appears to be a versatile, modern display sans that remains readable while feeling bold and approachable.
Numerals are strong and highly visible, with rounded forms and wide footprints that match the capitals’ heft. The sample text shows consistent rhythm and uniform texture, favoring impact and clarity over delicate detail at smaller sizes.