Serif Normal Boriy 2 is a bold, wide, high contrast, upright, normal x-height font visually similar to 'Albra' by BumbumType, 'Geller' by Ludka Biniek, 'Periodica' by Mint Type, 'Felice' by Nootype, and 'Francisco Serial' by SoftMaker (names referenced only for comparison).
Keywords: headlines, editorial, book covers, posters, packaging, classic, bookish, assertive, formal, readability, authority, traditional tone, display impact, print character, bracketed, crisp, robust, rounded, inked.
A robust serif with pronounced thick–thin modulation and softly bracketed serifs. The letterforms are generously proportioned with broad bowls and a steady, upright stance, producing an open, confident texture on the page. Terminals are rounded and slightly bulbous in places, lending an inked, old-style flavor, while the overall rhythm remains clean and conventional. Numerals and capitals carry substantial weight and clear silhouettes, supporting strong headline presence without becoming slab-like.
Well suited to headlines and subheads where its weight and contrast can read clearly and project authority. It can also work for editorial display—magazine titles, pull quotes, and book-cover typography—where a classic serif voice is desired. For long passages, it will be most comfortable when size and spacing are chosen to manage its strong overall color.
The font conveys a traditional, editorial tone—confident and established, with a slightly vintage, print-forward character. Its sturdy shapes and rounded details feel authoritative yet approachable, suggesting classic book typography rather than sleek modern minimalism.
The design appears intended to deliver a conventional, readable serif with added punch and a print-classic sensibility. Its proportions and bracketed serifs emphasize familiarity and clarity, while the rounded terminals and strong modulation add personality for display-oriented settings.
In continuous text the heavy color and high contrast create strong word shapes and clear emphasis, especially at larger sizes. The mix of crisp edges and subtly swollen terminals gives it a distinctive, slightly engraved or letterpress-adjacent personality while staying within a familiar serif idiom.