Sans Normal Oghi 3 is a very bold, wide, medium contrast, upright, normal x-height font visually similar to 'Resist Sans' by Groteskly Yours, 'Allrounder Grotesk' by Identity Letters, and 'Post Grotesk' by Monotype (names referenced only for comparison).
Keywords: headlines, posters, branding, signage, packaging, confident, friendly, sporty, modern, punchy, impact, clarity, approachability, modernity, display strength, geometric, compact joints, large counters, crisp terminals, rounded bowls.
This is a heavy, geometric sans with broad, sturdy forms and clean, straight terminals. Curves are built from near-circular bowls with generous counters, while diagonals in A, K, V, W, X and Y feel robust rather than sharp. The lowercase is simple and open, with single-storey a and g, a compact-shouldered r, and a straightforward t with a short crossbar. Numerals are stout and highly legible, and the overall rhythm stays even through consistent stroke thickness and squared-off joins.
Best suited to headlines, posters, packaging, and branding systems that need high impact and immediate readability. It can also work for short UI labels, wayfinding, and sports or retail graphics where bold, clean letterforms carry across distance and busy backgrounds.
The tone is bold and straightforward, projecting confidence and clarity without feeling harsh. Its rounded geometry and open interiors add a friendly, approachable character, while the weight and width give it an assertive, headline-ready presence.
The likely intention is a modern, high-impact sans that stays approachable through rounded geometry and open counters. It appears designed to deliver strong visibility and a consistent, no-nonsense rhythm in display typography.
The design favors simple construction and strong silhouettes, which helps it hold up in large sizes and high-contrast settings. Round letters (O, Q, C, G, e) read smooth and stable, while the more angular letters retain a slightly softened, practical feel rather than a razor-edged look.