Sans Normal Benoj 15 is a bold, narrow, low contrast, upright, normal x-height font visually similar to 'Anicon Sans' and 'Makeevka' by NREY (names referenced only for comparison).
Keywords: headlines, posters, signage, labels, packaging, modern, utilitarian, clean, direct, industrial, space saving, clarity, system design, impact, condensed, monolinear, crisp, neutral, compact.
A compact, condensed sans with sturdy vertical stems and smooth, rounded bowls. Strokes read as largely monolinear, keeping a consistent density across curves and straight segments, with terminals that finish cleanly and without ornament. Counters are relatively tight and apertures are somewhat closed, giving the face a solid, space-efficient texture. Uppercase proportions are tall and economical, while lowercase forms stay straightforward and legible, with simple single-storey shapes where shown and minimal modulation.
Well-suited to headlines and short blocks of copy where space is limited and a firm, readable impression is needed. It can work effectively for signage, labeling, and packaging systems that benefit from tight set widths and a consistent, dense typographic texture.
The overall tone is practical and contemporary, with an assertive, no-nonsense presence. Its compact rhythm and dense color suggest a functional voice suited to information-forward design rather than expressive display flourishes.
The design appears intended to deliver a compact, efficient sans for contemporary communication, prioritizing uniform stroke behavior and sturdy proportions for clarity and impact in constrained layouts.
The condensed width helps pack characters tightly, while the even stroke treatment keeps lines of text looking uniform and steady. Numerals match the same compact, sturdy construction, supporting consistent typographic color in mixed text.