Sans Superellipse Haday 2 is a bold, wide, low contrast, upright, tall x-height font visually similar to 'FF Clan' by FontFont, 'Allotrope' by Kostic, 'Ambulatoria' by Pepper Type, 'Gentona' by René Bieder, 'Sans Beam' by Stawix, and 'Crepes' by cretype (names referenced only for comparison).
Keywords: headlines, branding, packaging, ui labels, posters, friendly, modern, confident, clean, approachable, clarity, modernization, approachability, brand presence, geometric consistency, rounded, geometric, soft corners, compact bowls, blocky curves.
A heavy, rounded sans with a superelliptic construction: curves read like softened rectangles, and terminals are cleanly cut rather than tapered. Strokes stay even with minimal modulation, creating a solid, uniform texture in words and lines. Counters are compact and rounded, with open apertures that keep letters clear at display sizes. The lowercase shows a tall x-height and sturdy stems, while the overall widths feel generously set, giving the type a broad, stable footprint.
Best suited to headlines, logos, and brand systems that need a bold, friendly voice with crisp legibility. It also works well for UI labels, navigation, and packaging where sturdy shapes and rounded geometry help maintain clarity and consistency at a range of sizes.
The font feels contemporary and approachable, combining a sturdy, no-nonsense weight with softened geometry. Its rounded-rectangle curves add warmth without becoming playful or informal, projecting a confident, product-forward tone.
The design appears intended to deliver a contemporary geometric sans with softened corners—prioritizing strong presence, clear forms, and an inviting tone that fits modern digital and consumer-facing contexts.
Round letters like O and Q appear more squarish than circular, reinforcing the superellipse theme. Diagonals (V, W, X, Y) are strong and simple, and the numerals match the same blocky-round rhythm for consistent signage-like presence.