Sans Superellipse Gubuh 3 is a bold, normal width, medium contrast, upright, normal x-height font visually similar to 'Carnac', 'Carnas', and 'Orgon Plan' by Hoftype and 'Aircrew' and 'Quebra' by Vanarchiv (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, friendly, modern, approachable, playful, chunky, approachability, modernization, impact, simplicity, rounded, soft corners, geometric, compact, high-ink.
A heavy, rounded sans with squared-off curves and soft corners that read like superellipse geometry. Strokes are consistently thick with minimal modulation, producing a dense, high-ink color. Counters are relatively small and neatly rounded, and terminals tend to end in blunt, softly radiused cuts rather than sharp points. The overall rhythm is compact and sturdy, with simplified shapes and clear vertical/horizontal structure across letters and numerals.
Best suited to headlines and short-to-medium text where strong presence and friendly geometry are desired, such as posters, brand marks, packaging, and bold interface callouts. The compact counters and heavy color favor larger sizes and high-contrast layouts over long-form reading.
The font conveys a friendly, contemporary tone with a slightly playful sturdiness. Its softened geometry keeps it approachable while the dense weight adds confidence and immediacy, making it feel energetic without becoming aggressive.
The design appears intended to combine geometric simplicity with softened corners for an approachable, contemporary voice. By using rounded-rectangle construction and consistent stroke thickness, it aims for a sturdy, highly legible display style that stays warm rather than rigid.
Round letters like O and Q appear more squarish than circular, reinforcing a rounded-rectangle construction. Diagonals (e.g., in A, V, W, X, Y) stay thick and stable, and the numeral set matches the same softened, blocky logic for consistent texture in mixed alphanumeric settings.