Sans Normal Verit 13 is a regular weight, normal width, low contrast, italic, normal x-height font.
Keywords: branding, ui text, packaging, posters, social media, friendly, modern, casual, clean, approachable, contemporary, readability, friendly tone, motion, rounded, humanist, open counters, soft terminals, slanted.
A slanted sans with smooth, rounded curves and monolinear strokes. Letterforms show open apertures and generous inner counters, with softly finished terminals rather than sharp cuts. The geometry leans toward circular and elliptical construction, while the overall rhythm stays even and readable across mixed case. Numerals follow the same rounded, steady stroke logic and sit comfortably alongside the lowercase.
Well suited to brand systems that need a warm modern sans, as well as UI and product copy where an italic voice is used for emphasis without becoming decorative. It also works for packaging, posters, and social media graphics that benefit from a clean but personable typographic tone.
The tone is informal and contemporary, with a light, easygoing voice created by the italic slant and softened shapes. It feels approachable and friendly rather than technical or authoritative, lending itself to relaxed, upbeat communication.
The design appears intended as a versatile italic sans that stays legible in continuous reading while adding a sense of motion and friendliness. Its rounded construction and restrained detailing suggest a focus on broad usability across display and text contexts.
Curves are emphasized throughout (notably in C/G/O/Q and the bowls of b/d/p), and diagonals in letters like K/V/W/X maintain a consistent angle that reinforces the forward motion. The lowercase design reads clearly in text, with simple, unobtrusive punctuation and a cohesive overall texture.