Sans Normal Dimag 11 is a light, normal width, medium contrast, upright, normal x-height font.
Keywords: branding, headlines, ui labels, posters, packaging, modern, clean, airy, friendly, minimal, modernization, clarity, simplicity, geometric cohesion, geometric, monoline, rounded, open apertures, large counters.
A streamlined sans with monolinear strokes and broadly rounded bowls built from near-circular geometry. Letterforms favor open apertures and generous counters, with smooth joins and minimal modulation; terminals are clean and unembellished. Proportions are balanced and uncluttered, with a slightly extended feel in some curves and long, even horizontals that support a calm rhythm. Numerals are similarly simple and rounded, matching the uppercase’s geometric construction.
Well suited to branding and display typography where a clean, geometric voice is desired, as well as UI labels and short passages where clarity and a calm rhythm matter. It can also work effectively in posters and packaging where open counters and rounded forms help maintain legibility at varying sizes.
The overall tone is contemporary and approachable, with a quiet precision that feels polished rather than mechanical. Its light, open construction lends an airy, understated character suitable for modern visual systems.
The design appears intended to provide a modern, geometry-forward sans that reads cleanly across display and general-purpose settings, emphasizing simplicity, open forms, and a consistent, minimal construction.
In text settings the spacing and simple shapes create a clear, even texture, while the circular forms (notably in O/C/G and the numerals) give the design a coherent geometric signature.