Sans Normal Abdid 1 is a regular weight, normal width, low contrast, italic, normal x-height font visually similar to 'Normaliq' by Differentialtype, 'Syabil' by Eko Bimantara, 'Moveo Sans' by Green Type, 'Foro Sans' by Hoftype, 'Evander' by Punchform, 'Kobern' and 'Regan' by The Northern Block, and 'Scatio' by Wahyu and Sani Co. (names referenced only for comparison).
Keywords: branding, headlines, posters, packaging, ui labels, modern, clean, casual, energetic, approachable, emphasis, readability, contemporary tone, friendly voice, clarity, humanist, oblique, rounded, open counters, smooth curves.
This is an italic sans with smooth, rounded construction and a consistent, low-contrast stroke. Forms lean forward with a steady slant and softly tapered terminals, avoiding sharp joins. Counters are generally open and generous, with circular/elliptical bowls in letters like O, C, and G, and a straightforward, single-storey lowercase a. The lowercase shows a compact, readable rhythm with moderate ascenders/descenders, while the figures follow the same oblique flow and even color, staying clear at display sizes.
It works well for branding, headlines, and short bursts of text where an italic voice is desirable without becoming decorative. The clear, rounded shapes also suit packaging and product communication, as well as UI labels or callouts that benefit from a friendly, forward-leaning emphasis.
The overall tone feels contemporary and friendly, with an energetic forward motion from the italic stance. Its roundness and open shapes keep it approachable rather than formal, making it feel practical and conversational.
The design appears intended as a general-purpose italic sans that stays clean and readable while adding motion and emphasis. Its rounded geometry and open apertures suggest a focus on clarity and approachability in contemporary layouts.
Capitals are clean and slightly condensed in feel due to the slant, producing a crisp headline texture. Diagonals (V, W, X, Y) read sturdy and balanced, and the numerals have simple, legible silhouettes suited to quick scanning.