Sans Superellipse Guboj 2 is a bold, normal width, low contrast, upright, normal x-height font visually similar to 'Factory' by Brainware Graphic, 'Military Jr34' by Casloop Studio, 'Purista' by Suitcase Type Foundry, and 'Winner Sans' by sportsfonts (names referenced only for comparison).
Keywords: headlines, posters, branding, sportswear, signage, industrial, utilitarian, athletic, techy, modern, impact, geometric consistency, modern utility, display emphasis, squared, rounded corners, compact, blocky, stencil-like apertures.
A heavy, compact sans with a squared, superellipse construction: bowls and counters read as rounded rectangles, and terminals are consistently softened with modest corner radii. Strokes stay even and solid, producing a dense texture with minimal modulation. Many glyphs feature tight apertures and clipped joins, giving letters like C, S, and G a carved, notched feel rather than open, calligraphic curves. Uppercase forms are sturdy and geometric, while the lowercase keeps a single-storey a and g with simplified, boxy anatomy; punctuation and numerals follow the same rounded-rectangle logic.
Works best for short, high-impact settings such as headlines, posters, logos, product marks, and apparel graphics. It can also suit wayfinding or packaging where a compact, sturdy voice is desired, especially at medium to large sizes.
The overall tone is pragmatic and energetic—more engineered than friendly. Its squared rounds and compact rhythm suggest contemporary hardware, sports, and industrial labeling, with a slightly retro-digital edge.
The design appears intended to deliver a tough, modern sans built from rounded-rectangle geometry, prioritizing punchy silhouettes and a consistent, engineered rhythm over open, highly readable text forms.
The font’s visual identity is driven by consistent corner rounding and restrained openings, which increases impact at larger sizes but can make dense text feel tight at smaller sizes. Numerals appear especially robust and sign-ready, with clear, rectangular counters and strong silhouettes.