Print Ruse 2 is a very bold, narrow, low contrast, italic, short x-height font.
Keywords: posters, headlines, packaging, social media, logos, playful, casual, friendly, energetic, handmade, handmade feel, bold impact, casual voice, branding accent, headline energy, brushy, rounded, bouncy, chunky, upright-leaning.
A dense, brush-like handwritten style with broad, rounded strokes and softly tapered terminals. The forms lean forward and show natural, marker/brush pressure without sharp contrast, producing a smooth, filled-in silhouette. Letter widths vary noticeably, with simplified shapes and open counters that keep the heavy texture from clogging at display sizes. Curves are generous and slightly irregular, creating a lively rhythm across words while maintaining consistent stroke weight and a cohesive overall color.
Best suited to display applications where a bold handwritten feel is desired—posters, social graphics, packaging callouts, menus, and branding accents. It works particularly well for short headlines, quotes, and punchy labels where the brushy rhythm and heavy stroke can carry personality without requiring long-form readability.
The tone is informal and upbeat, with a friendly, approachable voice that feels human and spontaneous. Its bold, brushy presence reads as confident and energetic rather than formal, giving text a conversational, handcrafted personality.
The design appears intended to capture a fast, confident brush/marker script translated into unconnected print letters, prioritizing impact and personality over precision. It aims to provide a ready-made casual headline voice that feels hand-drawn while remaining consistent enough for repeated use across branding and promotional materials.
Capitals are stylized and punchy, while the lowercase keeps a compact, quick-written feel with simplified joins and minimal fuss. Numerals match the same rounded, brush-painted character, making mixed alphanumeric settings feel unified. The strong texture can dominate at smaller sizes, but it holds together well in short phrases where its lively movement is an advantage.