Sans Normal Nobus 2 is a very bold, wide, low contrast, upright, normal x-height font visually similar to 'Creata' by Ivan Petrov, 'Loew Next' and 'Loew Next Arabic' by The Northern Block, 'Cannon' by W Type Foundry, and 'Regave' by Wahyu and Sani Co. (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, confident, modern, friendly, impactful, sporty, high impact, bold clarity, approachable modernity, geometric simplicity, rounded, chunky, geometric, clean, sturdy.
A heavy, rounded sans with broad proportions and compact counters that create a dense, solid texture. Curves are built from near-circular bowls with smoothly moderated corners, while joins and terminals read as cleanly cut and uniform. Uppercase forms are wide and stable, and the lowercase shows simple, sturdy constructions with single-storey shapes and short, squared-off details that keep the rhythm punchy. Numerals follow the same bold, geometric logic, with open, highly legible silhouettes and minimal interior space.
Best suited to headlines, posters, and bold branding where strong presence and quick recognition are priorities. It also fits packaging, signage, and short-callout UI moments where a compact, geometric sans can carry emphasis without decorative effects.
The overall tone is assertive and contemporary, with a friendly, approachable softness coming from the rounded geometry. It feels energetic and straightforward—more about clarity and presence than refinement—making it read as upbeat and confident in display settings.
The design appears intended to deliver maximum impact through broad, rounded letterforms and uniform weight, balancing geometric simplicity with softened corners for approachability. It prioritizes strong silhouettes and a consistent rhythm for confident display typography.
The face maintains consistent stroke weight and curvature across letters, producing an even, poster-like color in lines of text. Counters are intentionally tight in several glyphs, which strengthens impact at large sizes while encouraging generous spacing and size choices for small or dense copy.