Sans Superellipse Tidim 7 is a very bold, narrow, medium contrast, upright, normal x-height font visually similar to 'Ordina' by Schriftlabor, 'Kommon Grotesk' by TypeK, and 'Ddt' by Typodermic (names referenced only for comparison).
Keywords: posters, headlines, packaging, signage, stickers, poster, punchy, playful, retro, handmade, impact, approachability, retro feel, printed texture, compact set, rounded corners, chunky, soft-edged, inked, slablike.
A heavy, compact sans with rounded-rectangle construction and softened corners throughout. Strokes are thick and generally even, with subtle irregularities along edges that suggest an inked or stamped texture rather than perfectly machined outlines. Counters are small but kept open enough for clarity, and curves resolve into broad, squarish bowls on letters like O, C, and D. Terminals are blunt and flat, and joins stay sturdy, producing a dense rhythm with minimal interior delicacy.
Best suited to short, high-impact copy such as posters, headlines, product packaging, labels, and bold signage where its dense shapes can deliver strong visual presence. It can work for brief text blocks at larger sizes, especially when a warm, printed texture is desirable, but its tight counters and heavy weight favor display use over long-form reading.
The overall tone is loud and friendly, blending retro sign-painting energy with a slightly rough, printed feel. Its chunky shapes and softened geometry read as approachable and humorous rather than corporate or technical, giving headlines a confident, attention-grabbing voice.
The design appears intended to deliver maximum impact with a compact footprint, combining rounded-rectangle geometry with an intentionally imperfect, inked finish. It aims to feel bold and approachable while nodding to vintage print and signage aesthetics.
Uppercase forms are compact and blocky, with a distinctive, squarish roundness in curved letters and a sturdy presence in diagonals like V, W, and X. The lowercase follows the same geometry, keeping simple, single-storey forms (notably a and g) and maintaining a consistent, weighty color in text. Numerals match the letterforms with rounded corners and broad, stable shapes suitable for display settings.