Serif Flared Myrem 2 is a bold, wide, very high contrast, upright, normal x-height font visually similar to 'Begum', 'Begum Devanagari', and 'Begum Tamil' by Indian Type Foundry (names referenced only for comparison).
Keywords: headlines, editorial, magazines, posters, branding, dramatic, elegant, confident, classic, premium display, expressive serif, editorial voice, headline impact, classical revival, bracketed, ball terminals, calligraphic, tapered, high-contrast.
A high-contrast serif with broad proportions and crisp, sculpted stroke modulation. Vertical stems are strong and dark, while hairlines and joins taper sharply, creating pronounced light–dark rhythm. Serifs are bracketed and often flare into wedge-like terminals, and several letters use rounded, ball-like terminals or soft teardrop endings that add a slightly calligraphic finish. Counters are generous, curves are smooth and controlled, and the overall texture reads as dense yet refined at display sizes.
Best suited to headlines, magazine typography, and other editorial applications where high contrast and detailed terminals can be showcased. It can also work well for branding, packaging, and poster titling that needs a confident, premium voice; for longer text, it will benefit from comfortable sizing and spacing to preserve clarity.
The tone is editorial and upscale, combining classical bookish cues with a more theatrical, fashion-forward contrast. It feels assertive and polished, with a hint of warmth from the rounded terminals that keeps it from becoming coldly formal.
The design appears intended to deliver a luxurious display serif with strong contrast and expressive, flared finishing strokes, balancing classic serif structure with attention-grabbing terminals for contemporary editorial use.
The design shows lively detailing in terminals and diagonals—especially in letters like a, f, g, and s—where tapered strokes and small curves create a distinctive, crafted look. Numerals follow the same contrasty logic and appear suited to headline settings where their shapes can be appreciated.