Sans Normal Poraj 3 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Hanley Pro' by District 62 Studio and 'Brunches' by Trustha (names referenced only for comparison).
Keywords: headlines, branding, posters, packaging, signage, friendly, confident, playful, modern, approachability, high impact, clarity, modern branding, rounded, geometric, chunky, soft, clean.
A heavy, rounded sans with smooth curves, broad bowls, and minimal stroke modulation. Terminals are blunt and clean, with a generally geometric construction that stays consistent across rounds and straights. Counters are compact but clear for the weight, and the rhythm feels steady and even. The overall drawing favors simple, sturdy shapes with slightly softened edges rather than sharp, technical detailing.
Best suited to large-scale applications where its heavy, rounded forms can shine: headlines, branding marks, posters, packaging, and attention-grabbing signage. It also works well for short UI labels or callouts when a friendly, high-impact tone is desired, though the dense weight suggests keeping body text sizes generous.
The tone is upbeat and approachable, with a bold presence that feels welcoming rather than aggressive. Its rounded geometry reads contemporary and friendly, giving headlines an energetic, optimistic voice. The weight and soft curves make it feel playful and personable while still staying clear and direct.
The design appears intended as a bold, approachable sans for display-led communication. Its geometric, rounded construction prioritizes instant recognition and a warm personality, aiming to deliver strong impact without sharpness or severity.
Round characters like O/C/G and numerals lean strongly circular, reinforcing a geometric impression. The lowercase includes a single-storey a and g, contributing to an informal, modern texture, and the numerals appear robust and highly visible at display sizes.