Slab Contrasted Vuga 10 is a very bold, wide, medium contrast, upright, normal x-height font visually similar to 'Mafra' by Monotype (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, editorial display, sturdy, retro, confident, punchy, friendly, impact, nostalgia, readability, signage, slab serif, bracketed, soft corners, low aperture, ball terminals.
A heavy slab-serif with broad proportions and clearly bracketed, blocky serifs. Strokes show noticeable contrast for a slab design, with thick verticals and slightly lighter joins and curves, producing a lively rhythm rather than a purely monoline feel. Counters are compact and the curves are round and full, while terminals often end in squared slabs or subtly bulbous details (notably in some lowercase forms). Overall spacing reads generous and the silhouettes feel dense and graphic, built for impact at large sizes.
Best suited for display settings such as headlines, posters, logotypes, and packaging where strong presence and a bold texture are desired. It can also work for short editorial callouts or subheads, especially when a vintage-slanted slab voice is needed, but its dense weight and compact counters suggest using it at larger sizes rather than extended body text.
The font conveys a sturdy, self-assured tone with a classic, slightly old-fashioned flavor. Its big slabs and compact counters create a bold, poster-like voice that feels friendly and approachable while still authoritative. The overall impression leans toward nostalgic print typography—robust, energetic, and attention-grabbing.
The design appears intended to deliver maximum impact with a classic slab-serif structure, combining sturdy brackets and wide letterforms with enough contrast to keep the shapes crisp and animated. It aims to evoke traditional print and signage while remaining approachable and highly legible in bold display applications.
Uppercase forms are particularly block-forward and sign-like, while the lowercase introduces more warmth through roundness and occasional ball-like terminals. Numerals are heavy and highly legible, matching the headline emphasis of the letters and maintaining a consistent, weighty texture across lines.