Sans Normal Abgat 16 is a regular weight, normal width, low contrast, italic, normal x-height font visually similar to 'Lota Grotesque One' by Latinotype and 'Lota Grotesque' by Los Andes (names referenced only for comparison).
Keywords: branding, ui, headlines, posters, packaging, modern, clean, dynamic, friendly, approachability, legibility, contemporary tone, motion, rounded, humanist, oblique, open.
A rounded sans with an italic/oblique construction and smooth, continuous curves. Strokes appear even and low-contrast, with gently softened joins and terminals that read cleanly at display sizes. Proportions are balanced with a moderate x-height, open counters, and a rhythm that leans forward consistently across capitals, lowercase, and numerals. The lowercase shows simple, single-storey forms where expected (notably the a and g), reinforcing an approachable, contemporary feel.
This font suits brand identities, product packaging, and marketing headlines that benefit from a clean, forward-leaning sans. It should also perform well in UI labels, short informational text, and signage where a friendly tone and quick readability are priorities.
The overall tone is modern and energetic without feeling aggressive. Its forward slant adds motion and informality, while the rounded geometry keeps it friendly and accessible. The result feels suitable for contemporary interfaces and branding that wants clarity with a touch of warmth.
The design appears intended to deliver a contemporary rounded sans voice with built-in motion via an italic slant, balancing neutrality and approachability. It aims for high legibility through open forms and consistent, low-contrast strokes while keeping a distinctive, modern rhythm.
Numerals share the same rounded, oblique logic as the letters, with clear shapes and consistent stroke color. The capitals are straightforward and legible, while the lowercase provides most of the personality through its soft curves and italic cadence.