Sans Normal Nemey 12 is a very bold, very wide, low contrast, upright, normal x-height font visually similar to 'Fact' by ParaType and 'Radiate Sans' by Studio Sun (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, titles, confident, friendly, playful, punchy, modern, impact, approachability, display, brand presence, rounded, blocky, geometric, soft corners, compact counters.
A heavy, rounded sans with broad proportions and a compact internal rhythm. Letterforms lean on simple geometric construction—full bowls, wide curves, and straight-sided verticals—finished with soft, blunt terminals. Counters are relatively small for the weight, giving the face a dense, poster-ready color, while spacing stays generous enough to keep forms from clogging at display sizes. Curves are smooth and consistent across rounds (O, C, G), and diagonals (V, W, X, Y) are sturdy and wide-stance, reinforcing the font’s substantial footprint.
Best suited to display contexts where maximum impact and quick readability matter: headlines, hero text, posters, signage, and bold brand wordmarks. It can also work well for packaging and social graphics where a friendly, modern tone is needed, especially at medium-to-large sizes.
The overall tone is bold and approachable, combining a friendly softness with an assertive, attention-grabbing presence. Its rounded geometry and chunky strokes read as upbeat and contemporary, with a slightly playful, “big headline” energy rather than a formal or technical mood.
This design appears intended as a high-impact rounded sans for contemporary display typography, prioritizing strong silhouettes, smooth curves, and a dense typographic color that holds up in short phrases and large settings.
The lowercase shows single-storey constructions where expected (notably the g) and favors simple, open silhouettes over intricate detailing. Numerals are similarly weighty and rounded, designed to match the headline heft of the letters. The overall texture is uniform and solid, optimized for impact more than delicate nuance.