Sans Contrasted Lemar 3 is a regular weight, normal width, medium contrast, upright, normal x-height font visually similar to 'Antipol' and 'Antipol VF' by phospho (names referenced only for comparison).
Keywords: ui, branding, editorial, wayfinding, presentations, modern, clean, neutral, friendly, efficient, versatility, legibility, modernization, clarity, approachability, rounded terminals, open apertures, humanist, even rhythm, crisp.
This is a clean, contemporary sans with subtly humanist construction and gentle stroke modulation. Shapes are largely geometric but softened by rounded joins and terminals, producing a smooth, even texture in text. Counters are generous and apertures remain open, helping letters stay distinct at smaller sizes. Uppercase forms are straightforward and stable, while the lowercase shows more character through a single-storey g and softly curved shoulders; overall spacing and rhythm read balanced and uncluttered.
Well-suited to interface typography, product and brand systems, and general-purpose editorial layouts where clarity and a calm, modern texture are priorities. Its open forms and balanced spacing also make it a strong candidate for signage and informational materials, as well as slides and reports that need a clean, professional tone.
The tone is modern and neutral with a mild friendliness from the softened curves and rounded detailing. It avoids overt stylization, projecting an efficient, dependable voice that still feels approachable.
The design appears intended as a versatile, all-purpose sans that stays legible and composed across a wide range of sizes. Its restrained contrast and softened geometry suggest a focus on contemporary usability and a broadly compatible visual voice.
Numerals are clear and contemporary, with rounded forms and consistent proportions that match the lowercase color. The overall design favors legibility and a smooth typographic color over sharp, technical geometry.